More Tips from a Head Hunter:
I'm going to be talking about keywords in your resume in my webinar on Tuesday May 25th at 11am. Here's an article that gives some ideas of why this is important.
http://cuberules.com/2010/05/17/keywords-your-resume-anyway/
For those of you that know about SEO and SEM, this is really the same discipline applied to the resume - this is about how to get people to find you on the internet. Search Engine Optimization and Search Engine Marketing are about driving potential buyers to your website at the time they are ready to buy.
It's a science that has sprung up over the past 12 years or so - and it's really interesting. It's the same sort of logic that I use when I'm crafting a search strategy for a client position.
Some of the questions I ask are:
Where would ideal candidates be working today?
Where would they be hanging out when they're not working (both online and offline)?
What would they be doing when they're not working?
What would they be publishing?
What groups would they belong to?
Who would their friends be?
Where would they be living if they live in Silicon Valley?
If you can see things from the Head Hunter's perspective, you begin to get an idea of
how to be found. Much more on this in the webinar.
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